L'Innovation jugaad. Adoptons l'entreprise frugale !

“Jugaad Innovation” explains in very accessible language how in problematic contexts you can still become a successful entrepreneur. Replete with success stories from India and other low-income countries, the author shows how to turn dire constraints into opportunities, how to make the most of little. The “frugal economy,” he argues, is the trend of the future, and India, Africa, and other lesser-developed countries are showing the way forward.
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Product details

Author: Radjou, Navi / Prabhu, Jaideep & Ahuja, Simone
Language: French
Original Title: Jugaad Innovation
Vendor: ARS Paris
Vendor code: ARS
Product of: AF/ARS
ISBN: 9782357453395
Category: Book
Subcategory: Paperback
Added: March 9, 2017

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