De précieux intermédiaires. Comment Facebook, PayPal ou Uber créent de la valeur

Many of the most dynamic companies, from Alibaba to Facebook to Airbnb and Uber, are “matchmakers” that connect one group of customers with another group of customers. Economists call matchmakers “multisided platforms” because they provide physical or virtual platforms for multiple groups to get together. For example, ride-sharing apps connect drivers and riders. This book, rich with stories from platform winners and losers, will help entrepreneurs, consumers, or executives navigate this new and appealing economic world.
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Product details
Language: French
Original Title: Matchmakers
Vendor: ARS Paris
Vendor code: ARS
Product of: AF/ARS
ISBN:
9782357453531
Category: Book
Subcategory: Paperback
Added: March 9, 2017
